⚠ Warning SEO

Missing H1 Heading — Every Page Needs a Main Heading

Every page should have exactly one H1 tag to signal the main topic.

What's the issue?

Your page is missing an <h1> heading tag. The H1 is the main heading of your page and plays a crucial role in both SEO and content structure.

Why the H1 matters

SEO impact

  • Google uses the H1 as a strong signal for understanding page content
  • It helps search engines determine the primary topic of the page
  • Pages with relevant H1 tags tend to rank higher for their target keywords

Accessibility

  • Screen readers use heading tags to navigate page content
  • Users can jump between headings to find the section they need
  • A missing H1 breaks the heading hierarchy, confusing assistive technologies

User experience

  • The H1 is typically the first thing users read on a page
  • It confirms they've reached the right page for their intent
  • It provides structure and context for the content that follows

How to fix it

Add a single H1 tag that describes the main topic of the page:

<h1>Your Main Page Heading</h1>

Best practices

  1. One H1 per page — Multiple H1s dilute the semantic importance
  2. Match the page topic — The H1 should clearly describe what the page is about
  3. Include target keywords — Naturally incorporate your primary keyword
  4. Make it visible — Don't hide the H1 with CSS (search engines may ignore hidden headings)
  5. Different from <title> — The H1 can be more descriptive or engaging than the title tag
  6. Proper hierarchy — After H1, use H2, H3, etc. in order

Examples

<!-- Homepage -->
<h1>Build Better Websites with AI-Powered Tools</h1>

<!-- Blog post -->
<h1>How to Optimize Open Graph Tags for Social Media</h1>

<!-- Product page -->
<h1>Wireless Noise-Cancelling Headphones — Pro Series</h1>
Check your Open Graph tags

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