Warning Open Graph

og:description Contains a URL — Write a Human-Readable Summary

The og:description should be a human-readable summary, not a URL.

What's the issue?

Your og:description starts with a URL (e.g., http:// or https://). The description meta tag should contain a human-readable summary of your page, not a web address.

Why this happens

Common causes:

  • A CMS or plugin auto-generating the description from page content
  • Copying the wrong value during development
  • A template variable resolving to a URL instead of text

Impact on social sharing

When your link is shared with a URL as description:

  • Users see a meaningless link instead of a compelling summary
  • Click-through rates drop significantly — users don't know what to expect
  • It looks broken — most users will assume the metadata is misconfigured
  • Social platforms may ignore it — some platforms filter out URL-only descriptions

How to fix it

Replace the URL with a descriptive summary:

<!-- Bad: URL as description -->
<meta property="og:description" content="https://example.com/products/widget-pro" />

<!-- Good: human-readable description -->
<meta property="og:description" content="Widget Pro: the fastest, most reliable widget for modern web apps. Free tier available with unlimited API calls." />

Prevention tips

  1. Validate meta tags before deploying — Use tools like OpenGraph.to
  2. Check CMS settings — Ensure your CMS generates proper descriptions
  3. Set fallback descriptions — Configure a default description for pages without custom ones
  4. Review template variables — Make sure dynamic values resolve to text, not URLs

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